In 2020, I led the redesign of Storm Model Management’s website and marketing materials, focusing on strengthening the brand’s online identity and visual coherence. This initiative resulted in a more engaging and user-friendly platform that effectively showcases our models and services.
I was responsible for coordinating and executing editorial and test shoots, ensuring the production of high-quality visual content that aligned with industry standards. In addition, I managed a strategic scouting schedule, successfully identifying and recruiting new talent throughout Southern California, which enriched our model portfolio.
To amplify our market presence, I designed and implemented comprehensive digital and print marketing campaigns that were tailored to resonate with our target audience. By actively engaging with clients, I gathered insights that informed creative strategies, allowing us to better meet their needs and expectations. This holistic approach not only enhanced our brand visibility but also established stronger connections with clients and talent alike.
